Music, physical movement, technology and being cool have long gone hand in hand. Now, two iconic brands, Apple Computer and Nike, are collaborating on a new system of gizmos that take exercising and digital music players to a new level. The Nike+iPod Sport Kit allows runners and walkers to listen to songs and to record, store and share information (such as speed, distance covered and calories burned) with others about their exercise sessions. The system also to runners in real time, providing information as they jog along. The $29 kit consists of two gadgets a receiver that plugs into an iPod Nano and a sensor that sits inside the inner sole of specially made Nike shoes and transmits data to the receiver wirelessly. Buyers also get software to download the running data to a special website where the information can be stored and tracked over time and shared with other runners. are two strong brands coming together, says Wharton marketing professor Patricia Williams. they are brands that, in terms of their personalities, have a lot in common: They are both exciting and cutting edge. They complement one another quite well. The co branding effort also recognizes that their brands meet a need in the market. It a way to integrate Nike into the iPod culture and integrate iPod into the running culture. It quite a smart move. a brilliant idea, agrees Wharton marketing professor Peter Fader. something that seems to meet a genuine consumer need; that the first and most important test. But it really, truly taps into the iconic imagery of both partners. Just when you keep thinking that the iPod has run its course and growth is slowing down, Apple raises it up a notch again and further cements the status of products involving the word into the fabric of American culture. Wharton marketing professor Barbara Kahn notes that Nike and Apple have already reaped some rewards from their joint effort. Walt Mossberg, The Wall Street Journal influential technology columnist, and other tech journalists have written glowing reviews about the kit. Says Kahn: goal in co branding is to link two brands in a positive way, to merge two audiences, to generate brand awareness and media and attention so, yes, it working. Another Wharton marketing professor, Americus Reed, also thinks the Apple Nike collaboration will reap benefits. Like any co branding effort, the Apple Nike partnership can serve three chief goals. The first is to send a signal to consumers that both firms are innovative. Like his Wharton colleagues, Reed points out that the iPod is embedded in the fabric of pop culture, owning a staggering 80% of the MP3 market a choke hold that Apple would dearly love to maintain. Would be iPod killers from Samsung and Sony have miserably, Reed says, and Microsoft new family of hardware and software music products, to be sold under the brand name, announced on July 21, has yet to be tested against the iPod and iTunes. For its part, Nike has long been a major brand in its own right. Both Nike and Apple should benefit from the effect created by the co branding collaboration, according to Reed. Nano is a small piece of the iPod family, he says, because iPod is continuously innovating, it appears that people will not choose to buy a Nano just because this sport kit exists. Note that this kit can only be used with a Nano, which is probably not a good idea, and the sensor and receiver can only talk to each other. If one you have to buy a whole new sport kit. Serious Runners vs. Nor is Nike likely to sell more shoes, Reed says. He notes that research by MBA students in his customer analysis class at Wharton found that Nikes are not the favored brand of runners, who prefer New Balance and Mizuno instead. serious runners will probably not buy Nike shoes just to get this sport kit, Reed concludes. He also points out that the technology included in the kit is not new: Pedometers and sensors have long been available to runners. trick here is that, [until Apple and Nike], no one has linked them directly through an intervening MP3 product to get data from the shoe to the runner. Reed adds that more casual runners for whom running is primarily a way to show off one fashion sense rather getting a hard core workout probably will not buy the kit either. These so called fashionistas, a customer segment that emerged during the research by Reed students, like Nike shoes for their hip style. they like to display their aesthetic sense publicly, and unfortunately, the Nike+iPod Sport Kit goes in the shoe and cannot be easily identified, Reed says. it equivalent to just having a regular iPod and regular Nikes. Fader, however, says that fashionistas may still buy the sport kit in large numbers. Even though Reed is correct in pointing out that the sensor is invisible inside the shoe, runners can still brag about the fact that they are using the Nike+iPod [pronounced Nike Plus iPod] Sport Kit. Moreover, Fader says, neither Nike nor Apple may be seeking serious joggers as new customers anyway, because the companies know that serious athletes already have access to electronic products that can record information about their runs including a runner heart rate, which, significantly, the Nike+iPod Sport Kit does not provide. Says Fader: sport kit is for people who want to make fashion statements. For her part, Williams says the kit may be attractive to casual runners who want an easy way to make the transition to more serious running. In any event, she says, the co branding initiative does not hurt Nike and it may end up helping Apple more than Nike. can increase the connection consumers have with iPods and it makes the brand more relevant to this part of their lives. As they start using the kit and become a part of the running community, sharing data and challenging people whom they don even know, they deepen their ties with the Apple brand. As for Reed point that serious runners prefer other brands to Nike, Wharton marketing professor Lisa Bolton notes that the market of serious runners is quite small relative to the general market of consumers who wear sports apparel, which is where Nike can really ring up sales. own research suggests that cueing consumers to a firm costs can modestly lower profit perceptions and improve perceptions of price fairness, Bolton says. some costs are not seen as fair for example, promotional costs or third world labor costs, although these are not typically spontaneously apparent to consumers. The cost is cost of goods sold and is tied to quality, so it is up to Nike to convince people that the products costs and quality are sufficiently high to justify its high prices. So far, they appear to have been successful. A product like Nike Plus may help their entire product line by convincing people that Nike invests a lot in order to be technologically superior. Looking at the larger picture, Williams believes the introduction of the sport kit may mark merely the beginning of a foray by Apple into new territory. interesting about the MP3 player phenomenon is consumers use them everywhere as a complement to almost any activity they undertake, she says. question is how Apple can leverage the iPod position to become more integrated into those activities as opposed to being just an accessory to those activities. I don know what those activities may be, but the opportunities are there. One Nike marketing official has said that Nike will not spend money on traditional advertising to create interest in the sport kit and will, in fact, rely on buzz marketing and word of mouth referrals. is bad, asserts Reed. pre existing perceptions of Nike on the part of hard core runners will spread as negative word of mouth that will not be countered by cool imagery, hip music and other positive effects that would come from a traditional campaign. Word of mouth is usually good if people have good things to say. However, most hard core runners will continue to spread their lackluster attitudes toward Nike shoes, even with the availability of the new sport kit. Another reason the lack of traditional ads might harm Nike attempt to sell more shoes stems from the fact that sport fashionistas to be constantly reinforced with imagery and hip marketing strategies so that they can remain motivated to purchase, Reed says. This lack of support seems inconsistent with Nike typical approach to new product launches, which includes massive advertising and integrated marketing support. Reed thinks it is nonetheless possible that the decision to forego traditional ads may reflect the fact that Nike primary goal is to send a to customers, not to sell more shoes. technology probably doesn cost that much, so the $29 price point is probably giving Nike a fairly hefty margin, Reed says. of the kit may be seen as mere icing on the cake. salespeople didn seem enthused about the product and didn seem well trained about its features, Reed reports. Women Size 696298 023 Air Jordan 13 Premium 3M Reflective ,Air Jordan 14 Retro White Sport Red Black 130690 410 Air Jordan 12 Obsidian White French Blue 308308 001 Nike Air Jordan 2 II Retro Black Chrome 302370 012 Johnny Kilroy Jordan 9 S 2012 402297 001 Air Jordan 1 KO High QS Black Varsity Red White 130690 125 Air Jordan 12 Retro Taxi White Black Taxi 136001 102 Nike Air Jordan 12 XII Original OG Taxi 302370 007 Air Jordan 9 Photo Blue Black 656503 601 Jordan Future True Red In recent years, with so many men and women wearing this style of shoe, the boat shoe has became a fashion accessory as well as a functional boating accessory. The style has become popular with many people, including those that have never set foot on the deck of a boat. As a result of this popularity, boat shoes have become a footwear style in their own right. The quality of boat shoes varies, however, and there can be quite a difference between shoes that have been truly designed for sailors and those that have been designed simply as fashion accessories but based on the same style as the boat or deck shoe. A good pair of quality boat shoes will be flexible and comfortable and fit snugly. Your foot should not slide side to side or forward and back, and your toes should never feel cramped in the toe. The feature that sets topsiders apart from a regular shoe is the sole. Boat shoe soles display a very tight ripple designed to squeeze out the water from the sole and provide strong grip on a wet deck. Many women's boat shoes and some men's boat shoes have laces but they are low cut at the front and sides so that they can be slipped off and on easily. Most quality boat shoes are manufactured from leather, and they can be treated with waterproofing compounds and protected with leather conditioner. Shoes with removable liners should have the liner removed regularly and aired and sprayed to help keep them fresh. From a fashion standpoint, this type of footwear may not be ideal for the office but they'll be right at home on the patio, at a barbecue, strolling along a beach or at a picnic . as well as the deck of a yacht! When buying any shoe, it is always preferable to try them on for size and comfort before purchase, however, many online stores provide reliable measuring tools so that you can purchase your topsiders at a discount and still be sure of a good fit. Women Size 696298 023 Air Jordan 13 Premium 3M Reflective,jump to contentmy subreddits limit my search to /r/MTBuse the following search parameters to narrow your results:see the search faq for details. As is the case with most subreddits, this community is best viewed without Reddit Enhancement Suite. Remember to vote based on quality, not opinion, and keep your submission titles factual and opinion free. Do not downvote opinions just because you disagree with them, or mass downvote someone else posts. (It obvious and tacky.) On the other hand, be generous with upvotes. They are free, after all. Do not submit screenshots, pictures with superimposed text, or any other photo/video that doesn help r/mtb grow as a community. This includes image macros, Rage Comics, meme pics, comments with meme speak, and static bike and trail photos. If you want to submit a photo of your bike or where you ride, submit your link as a text post and include details and context. The general rule is photo and video submissions to /r/mtb should be of people riding mountain bikes. As is the policy for all Reddit communities, blogspam is forbidden. (Ditto for craigslist ads.) And go easy with the links to PinkBike and Vital. If a video has a few thousand views, chances are we all already seen it. close this windowyou'll need to or register to do thatcreate a new accountall it takes is a username and password.
Up To 80 Discount Off Women Size 696298 023 Air Jordan 13 Premium 3M Reflective,Men Size 414571 115 Air Jordan 13 Hologram Ontario Supports Smoking Cessation, Enforcement Of Tobacco Sale, Distribution And Usage TORONTO, Jan. 18 The government has committed to an aggressive tobacco control strategy that will significantly improve the health of Ontarians. Smoking is the number one preventable cause of premature death and illness in Ontario. It also results in $2.6 billion a year in productivity losses and costs an estimated $1.7 billion a year in health care spending to treat diseases directly caused by tobacco. In December, the Minister of Health introduced the Smoke Free Ontario Act. This legislation would, if passed, ban smoking in all workplaces, protect all workers regardless of where they are employed, and would prohibit smoking in all enclosed public places that are not primarily a place of residence as of May 31, 2006. This would include restaurants, bars, schools, private clubs, healthcare facilities, sports arenas, entertainment venues, work vehicles and offices including government buildings. The proposed act would also limit the sale, distribution and use of tobacco products, including stricter measures to ensure only those 19 years of age and older can buy cigarettes. It would ban all countertop displays at retail outlets and prohibit the promotion of tobacco products at entertainment venues. Encouraging smoking cessation and promoting enforcement are two key elements of this strategy. Smoking cessation The government currently funds Smoker's Helpline (run by the Canadian Cancer Society's Ontario Division), which helps smokers quit, and the Clinical Intervention Program (operated by the Ontario Medical Association), which trains doctors, dentists and pharmacists to provide their patients with smoking cessation counselling. Other government funded health care partners offering programs or information about quitting smoking include the Centre for Addiction and Mental Health, Heart and Stroke Foundation of Ontario, Ontario Lung Association, Ontario Dental Association, and Ontario Pharmacists' Association. Youth campaign The government has launched an innovative multi media campaign to prevent smoking among youth. The campaign specifically targets young people, a group most at risk of starting to smoke. The campaign was created by ministry staff in conjunction with a panel of young Ontarians from across the province. The panel, which includes former smokers, non smokers and smoke free advocates, ages 14 to 21, developed messaging and strategies that would reach Ontario youth in the most relevant and effective way. Enforcement The 2004 Ontario budget strengthened the enforcement provisions in the Tobacco Tax Act related to illegal manufacturing, purchase and sale of tobacco products. Increased minimum fines ($500 or $1,000, depending on the offence the previous minimum fines were $200) and civil penalties (three times amount of tax payable); penalties for persons dealing in bulk tobacco were also increased (five times amount of tax payable) New set minimum fine ($500) for purchasing tobacco from an unregistered importer. Women Size 696298 023 Air Jordan 13 Premium 3M Reflective Every man who is particular about his dress sense, should, first evaluate his lifestyle. What is the nature of his functions each day? Is he working in casual ambience or is he bound by professional compulsions? To decide his dress codes, at first, he has to analyze about his work culture and the mandatory paraphernalia associated with his responsibilities and the engagements. One well tailored suit is the unavoidable need of each man in order to attend to important functions. Navy or grey suits are the most suitable attire. Blazers with khakis or even jeans are also recommended despite higher price tag. Black or dark grey suit is liked by many. Modern wool is durable and it maintains the shape well and gels with all seasons. Classic style "" not trendy cut "" is appreciable. Men will have to change only shirts or ties to look up to date and modern. Men"s tuxedo can be worn with khakis, jeans and the suit. This is the most sought after ensemble. Black shoes with black belt are the superlative combination. Whether casual or formal, this combo meets the demands. Shoes have to be taken care of for durability. Odd colored socks spoil the show. Wool socks of black color are the ideal preference. Tuxedo looks elegant with everyone. It is apt for day and night functions. It is sharp and grand. It always fits with style. It is suitable under a dark sweater. Polo or button down can be worn with jeans. This can be worn with a suit or under a sweater or simply with a short. A collection of ties is an addition to the wardrobe so as to make you wear them depending on the occasions and he moods. Tie designs undergo rapid changes. Select the favorable patterns to match the seasons. Men"s tuxedo need not be a long coat. It can be 3/4 length or car coat length. It can be worn with jeans also. A classic sweater matches a man"s personality. Different styles and designs "" crew, V neck or a cardigan "" are useful for any function. Another needy item is dress slacks, preferably in dark color. For certain events, where suit is not necessary, this is the favorable choice. Always, b simple and make modifications in tune with your lifestyle. Tuxedos are popular for their satin lapel. For formal events, like weddings, and functions, they are preferred. Marquis de Chestellux in 1754, referred to a particular region in New York City as the "Tuxedo Pond". It was otherwise called the Duck Seeder. The initial appearance of tuxedo was in 1886. Today, tuxedos are worn by many persons who want to project themselves as debonair men. A: The following list will provide the most popular types of tuxedos and some guidelines about suitable occasions for wearing them. Full Dress Tail Coat, otherwise called The White Tie, is perfect for formal evening marriages. B: The stroller, normally attired by the attendants of the groom in a wedding, is suitable for formal morning marriages. C: The Notch Lapel Tuxedo and the Peak Lapel tuxedo are familiar items for both morning and evening functions. D: In selecting the perfect tuxedo, the body measurement of the man who wears it is the prime consideration. The tuxedo should elevate the elegance and should flatter the wearer of the piece. The entire package of the dressing must be enhanced. For men of medium height and slender frames, single breasted jackets with long lines are recommended. Double breasted jackets are minutely patterned vests and ties are preferred by modern mindsets. For stocky grooms who are short in stature, slim shawl collars would suit them most. Here, the top button should be near the small of the waist. Men with broad shoulders should follow more natural shoulder lined jackets. Pants should touch the feet "" but, avoid making shoddy look. E: Shawl collar tuxedos are ideal for tall and well built grooms. This will elevate the broad shoulders and the muscular frames of men. The length of the jacket is important. Tall and slim grooms will fit in any type of tuxedo. But, still, the tuxedos should be full and attached to the lines of the body. But, n .
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